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Pure Systems Blog
The latest news and announcements about our cloud services.

What should your business be sharing on Social Media?

What should your business be sharing on Social Media?

If you are using social media for your small business, then you already know that maintaining your business social media accounts can take a bit of time.  You are probably also spending a fair bit of time wondering what to post, often not finding the time or the inspiration to keep your profiles as up to date as you would like.

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What are long tail keywords – and why should you be focussing on them?

What are long tail keywords – and why should you be focussing on them?

You have probably heard the term, ‘long tail’ it has been around since it was coined in 2004.  All those years ago, the internet provided retailers with a new opportunity for selling ‘more of less’.  In theory, the market demand for less popular (more niche) goods as a comprehensive whole could rival the demand for more popular, mainstream goods.

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