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It can be difficult to maintain social media when running an SME. You know you should be tweeting and keeping your Facebook page up to date but it seems difficult to find the time and also, often, the inspiration. Getting started on social media can be tough if you are not familiar with the medium. What should your social strategy be, how much, how often?
We have been working hard developing a new content module for DNN. The ability to add content, simply and quickly to your website is one of the key factors in the success or otherwise of a content marketing strategy. If your website is not easily updated, or if content additions have to be done by an outside agency or even a separate internal department, the momentum behind them is easily lost.
You have probably heard that your website would benefit from a CMS, now we know that web developers love a good acronym, so, this blog piece will attempt to start from the very beginning – what is a CMS and do I need one?
You are always being told that ‘content is king’ and that fresh content is important for your site’s SEO. In this article we want to exlore the reasons why content is important and how you can keep your site content fresh.
Email marketing is one of the easiest and cost effective forms of outbound marketing in terms of return on investment with some sources citing a ROI of up to £40.00 for every £1.00 spent